Custom-Built Food Trailers | B2B eCommerce Sales Channel | 25% YOY Profit Growth | $65,000 AOV | Semi-Absentee

Deal Pipe® presents a well-established B2B eCommerce Brand in the Mobile Food Industry, serving as a leading national dealer for custom-built food trailers. This 13-year-old business has become a trusted authority in the space; providing high-quality, fully equipped trailers tailored to the needs of gourmet chefs and aspiring entrepreneurs seeking an alternative to traditional brick-and-mortar restaurants. With an Average Order Value of $65,000 and consistent year-over-year growth, the company has secured its position as a top provider in a rapidly expanding $2.4 billion industry. A recent national endorsement has further strengthened its market credibility, creating powerful long-term visibility and growth potential.

Business Model

The company has developed a scalable model that combines exclusive dealer agreements with trailer manufacturers and in-house expertise in fabrication and customization. White-boxed trailers are delivered from trusted partners to the company’s facility, where specialized commercial kitchen equipment, gas lines, fire suppression systems, and stainless-steel installations are completed to buyer specifications. Each order is custom designed, ensuring both high margins and strong customer satisfaction. The business has recently begun fielding requests for non-food applications, such as commercial transportation and concessions, and opening additional verticals for future revenue expansion.

Digital Marketing & Traffic

The brand leverages a robust digital marketing strategy, combining paid and organic traffic sources. Campaigns across Google, Facebook, Instagram, and YouTube drive qualified leads, supported by 146 videos that have generated nearly 400,000 views and cultivated a loyal subscriber base. Their Instagram following surpasses 23,000, while Facebook adds another 4,200. The company’s website sees traffic of 28,000 monthly unique visitors. A blog, an email database of over 45,000 subscribers, and 76 city-specific landing pages further amplify inbound demand. In addition, the company maintains a consistent presence at key industry events such as the Food Truck Owners’ Expo, strengthening visibility and lead generation efforts.

Operations

With streamlined processes and a seasoned team, the company operates efficiently while the current owner dedicates just 20 hours per week, primarily on strategy and marketing oversight. A skilled workforce with long-term tenure manages production, customer service, and delivery logistics. Inventory is strategically controlled, with 10–15 trailers purchased annually and approximately $100,000 in stock materials maintained in a 9,000-square-foot warehouse. This approach minimizes capital lock-up while ensuring buildouts can be completed quickly to meet customer demand. The combination of low turnover, experienced staff, and optimized supply chain processes has resulted in consistently high customer satisfaction and repeat orders.

Growth Opportunities

Expansion opportunities are abundant for a strategic acquirer. Entering the used trailer resale and refurbishment market would immediately capture a new customer base while offering recurring revenue through maintenance and repair services. The company’s strong digital foundation also positions it to monetize through expanded content marketing, customer testimonials, and partnerships with industry leaders. Additionally, the growing demand for trailers outside of food service presents an untapped market, with early negotiations already underway. By leveraging its endorsement, scaling operations, and diversifying offerings, the business is well-positioned to accelerate growth in an industry that continues to experience double-digit expansion.

Business Broker Takeaways

1. High-Growth Market Leader. Positioned in a $2.4 billion and rapidly expanding industry, this company benefits from strong demand for mobile food solutions and rising consumer preference for unique dining experiences.

2. Scalable Digital Marketing Engine. With 28,000+ monthly unique visitors, a 45,000-subscriber email list, and multi-platform engagement, the company has built a powerful demand-generation funnel ready for further monetization.

3. Streamlined Operations with Low Owner Involvement. An experienced, loyal team and efficient supply chain allow the owner to commit just 20 hours per week, offering buyers a turnkey acquisition with minimal oversight.

In summary, this business represents a rare opportunity to acquire a nationally recognized leader in the food trailer market. With strong financial performance, a trusted reputation, multiple growth vectors, and an endorsement that sets it apart from competitors, the company offers a compelling foundation for continued expansion in one of the fastest-growing sectors of the food industry.

This B2B eCommerce Company is Represented by:

Deal Pipe

Technology, Internet & eCommerce Business Brokers

WC 3796