Amazon FBA eCommerce Brand | Nutritional Supplements & Health Food Vertical | 13-Year Business | 4.6 Star Average Rating | Strong Social Following
Deal Pipe® presents a 13-year Amazon FBA eCommerce Brand in the Nutritional Supplements & Health Food vertical. This company brings category experience, offering plant-based pantry staples that consumers trust for purity, flavor, and consistency. Their products hold thousands of verified reviews and a stable 4.6-star average rating across all active SKUs, placing the brand in a respected spot among well-known competitors.
Product Line
The company’s catalog focuses on 3 core SKUs that serve different needs within the clean-label nutrition space. Their hero item has earned more than 10,000 Amazon reviews, supported by a steady, loyal customer base drawn to the non-fortified, additive-free formula. The other two SKUs round out the assortment with strong demand in gut health and everyday wellness. All products are sourced from certified U.S. suppliers and filled through a U.S.-based kitting partner that handles pouch filling, QC checks, and labeling before each shipment goes to Amazon. This setup maintains consistent product quality and helps ensure smooth, uninterrupted restocking.
Operations
This business runs on a tightly organized supply chain already set up for easy ownership transition. Inventory is stored across Amazon FBA and a U.S. 3PL that works directly with the brand’s filling and packing partner. Coverage across the top 2 SKUs is between 11 and 13 months, giving the business a large buffer for seasonal peaks and helping reduce the risk of stockouts. The third SKU holds about 5 months of inventory, keeping the rotation clean and efficient. Their total inventory value is about $206,000, giving a buyer a fully stocked operation on day one. The brand’s operations have been built to run smoothly without heavy daily involvement. The supply chain relies on 3 raw-material suppliers: 2 based in the U.S. for the main ingredients and 1 in China for packaging, all of which already support consistent fulfillment.
Sales & Market Position
The business maintains steady monthly sales of $80,000 to $120,000, driven almost entirely by Amazon. Their rankings remain strong, supported by organic demand and a product set that resonates with clean-label shoppers. Even with reduced ad spend over the past year, the company has maintained strong review scores and repeat-purchase momentum across all SKUs.
Consumer interest in nutritional yeast, gut-health staples, and plant-based pantry items continues to grow. Market projections show the nutritional yeast category rising to $624 million globally within a few years, while the broader plant-based food market is on track to surpass $160 billion. This brand sits directly in that shift toward simple ingredients and non-synthetic formulas.
The brand’s digital footprint is already established across Amazon, a Shopify site, and 10,000+ social media channels. Their Amazon Storefront is fully built out with strong visuals, educational content, and a clean presentation that supports conversion rates. Social channels hold thousands of followers and continue to grow as the brand pushes short-form content and product education. Little attention has been paid to off-Amazon growth, leaving the door open for expansion into Walmart.com, Shopify campaigns, TikTok Shop, and select retail placements.
Growth Potential
There are several clear paths a new owner can take. Reintroducing paused SKUs such as Spirulina and Vitamin C could add an estimated $300,000 in revenue once the improved cost structure and smaller MOQs are applied. Restoring Amazon Canada offers another quick win, as the brand previously brought in around $8,000 per month before the marketplace was paused and later resolved. Product extensions, including flavored yeast blends, shelf-stable mixes, or new wellness items, also present simple, margin-friendly ways to expand the line without recreating the brand identity.
The supply chain offers opportunities to improve margins through supplier consolidation, adjusted inventory levels, and larger-format options to increase order value. This acquisition offers a ready-to-run nutrition brand with strong fundamentals and plenty of room to grow. A buyer can build on a stable foundation and scale the brand across new channels, regions, and product lines.
Business Broker Takeaways
1. Optimized Supply Chain. The business boasts a well-organized supply chain, with products efficiently managed through Amazon FBA and a U.S.-based 3PL warehouse. Two of the top products hold 11–13 months of stock, and the total inventory value is around $206,000. Everything from sourcing to filling to QC checks is handled through established partners, so a buyer can step in without any heavy setup. This setup ensures inventory is always ready to meet demand, providing a solid foundation for scaling operations.
2. Quality Assurance. The company maintains stringent quality control measures, with products undergoing thorough inspections and labeling before reaching consumers. This commitment to quality enhances brand reputation and consumer trust.
3. Strong Brand Demand. This company is in a category that people trust and buy from very often. Their hero SKU alone has more than 10,000 verified reviews with a steady 4.6-star rating, which is hard to beat in the clean-label nutrition space.
Summary
This brand represents a rare opportunity to acquire a highly stable Amazon FBA operation with deep customer trust, long-term review equity, and a fully stocked supply chain designed for low-touch ownership. With strong category positioning, high-margin hero products, and multiple paused channels and SKUs ready for immediate relaunch, the business is primed for meaningful near-term growth. Its clean operating structure, resilient sales history, and substantial untapped expansion paths make it an exceptional acquisition for any buyer seeking a defensible, scalable, and ready-to-grow eCommerce asset in the health and wellness space.
This Amazon FBA Brand is Represented by:
Deal Pipe
Amazon FBA Business Brokers
WC 3866
