10-Year Upscale Beauty Salon | 4.9 Stars | Strong Repeat Clients | Big Local Growth Opportunity

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10-Year Upscale Beauty Salon | 4.9 Stars | Strong Repeat Clients | Big Local Growth Opportunity
Listing ID SF 583
Country United States
State Florida
County Lee County
City Estero
Category Beauty, Health & Wellness, Retail (Brick & Mortar)
Asking Price $129,000
Gross Income $319,049
Cash Flow $60,000
Year Established 2015

Deal Pipe® presents a full-service salon known for consistent work, steady demand, and a strong reputation built over 10 years. This business has become a trusted place for clients looking for quality hair care, relaxing treatments, and a warm, dependable environment. With a 4.9-star rating and hundreds of long-term clients, the salon stands as a stable, respected brand in a growing, high-income area.

This business offers a comprehensive suite of beauty services, ranging from precision haircuts and expert coloring to specialized treatments like keratin applications and Brazilian Blowouts. The company also features a unique Japanese Head Spa experience, setting it apart in the upscale beauty market. The salon also offers a curated line of branded luxury haircare products that gives the business a stronger identity and supports retail sales. After 10 years in the same location, the brand has become a familiar part of the community, supported by a loyal team and a well-organized structure.

Business Model

The salon operates under a hybrid model that supports both steady service revenue and reliable team performance. Commission-based stylists earn 50 – 55%, plus a retail incentive for product sales, while a nail technician rents a station under a signed agreement via 2026. 5 stations are active, and three additional stations offer immediate room for new staff without any build-out. Clients book through a cloud-based scheduling system used across the entire team. It handles calendars, client notes, payments, and booking management. This system keeps operations organized and reduces the owner’s hands-on involvement.

Operational Structure

The owner works behind the chair for about 32 hours each week and manages the business with roughly five additional hours. These duties include inventory, payroll, bookkeeping, team coordination, and ensuring the salon remains presentable and welcoming. A trained assistant and 2 front desk coordinators support daily workflow, giving the salon a consistent level of service.

The team includes multiple stylists, a full-time assistant who supports the floor, and both part-time and full-time front desk coordinators. Their roles include greeting guests, managing appointments, handling payments, and maintaining a smooth flow in the salon during busy days.

The operations reflect a mature business. Everything from scheduling to inventory follows a clear routine. The staff is experienced, stable, and familiar with the salon’s expectations, which makes the transition for a new owner much easier. The system’s predictable structure means a new owner can step in without needing to rebuild processes or depend heavily on hands-on oversight. The foundation is already firm.

Customer Base

The salon attracts a steady stream of clients from nearby communities, supported mainly through word-of-mouth, strong repeat bookings, and a referral program that rewards both existing and new clients. Occasional Facebook and Nextdoor ads have helped grow awareness, but the business has never relied on heavy marketing spend to stay busy.

The salon’s long-standing in the area, paired with the owner’s 26 years in the industry, has created deep customer loyalty. Clients often stick with their stylist for years, and the demand for premium treatments continues to rise. The surrounding area continues to grow, and a new 154-unit apartment complex expected to open in 2026 will bring more residents within walking distance. This creates natural foot traffic and new long-term clients without needing aggressive marketing.

Financial Performance

The salon delivered $319,049 in revenue last year with an adjusted SDE of $56,406. The year prior showed a dip due to staffing changes, but numbers rebounded and now reflect a stable operation with clear upside for a buyer who fills open stations. 3 unused stations represent immediate earning potential. Hiring more stylists or expanding nail services creates a direct path to higher monthly totals without changing the existing structure. The salon’s retail line also brings added value. The products carry the brand’s name and give the business a unique advantage that many local competitors do not offer.

Where a New Buyer Can Grow

A buyer can scale this business in many simple ways, such as filling the 3 open stylist stations for immediate growth, bringing in more nail technicians to create another steady stream of revenue, running targeted social ads to reach more people in a fast-growing community, expanding business hours to take more bookings, growing the retail line to strengthen the brand, and increasing visibility as the new apartment complex opens in 2026. The salon is fully staffed, well-known, and set in an area with strong long-term demand, making it a solid choice for anyone looking for a stable business with clear and practical ways to grow.

SF583

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